Why Your Small Business Needs CRM - Forbes
A CRM (Customer Relationship Management) is probably one of the most valuable systems that any small business
can implement. It is as important as the people that are hired and will
have a more significant effect long term than any one employee.
Recent studies show
that companies with a fully utilized CRM system can increase sales by
29%. But, any system is only as valuable as the information that goes
into it. How do you get everyone in the company to use it and provide
real time data?
A CRM (Customer Relationship Management) is probably one of the most valuable systems that any small business
can implement. It is as important as the people that are hired and will
have a more significant effect long term than any one employee.
Recent studies show
that companies with a fully utilized CRM system can increase sales by
29%. But, any system is only as valuable as the information that goes
into it. How do you get everyone in the company to use it and provide
real time data?
Hello, my name is Jack Sparrow. I'm a 50 year old self-employed Pirate from the Caribbean.
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Customer Relationships Management System
Customer relationship management (CRM) is a term that refers to practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving business relationships with customers, assisting in customer retention and driving sales growth. CRM systems are designed to compile information on customers across different channels -- or points of contact between the customer and the company -- which could include the company's website, telephone, live chat, direct mail, marketing materials and social media. CRM systems can also give customer-facing staff detailed information on customers' personal information, purchase history, buying preferences and concerns. source: http://searchcrm.techtarget.com/definition/CRM
Fees:
- System hosting from $250 /month
- Support from $175 /hour
- Ongoing management from $5,200 /month (4 hours per week plus follow ups)
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